銷售權被鎖怎麼辦?教你第一次寫申訴信就上手


 

申訴信的撰寫絕對是一大學問。依照賣家帳號被封鎖情況的不同,寄給亞馬遜的申訴信內容就有千百種,要怎麼表達才比較合適呢?

這次我們用申訴信的實例範本來分析 ,讓大家更明白寫申訴信需要注意的細節,也可以讓大家了解並使用申訴信範本,得以之後能運用在各種不同情況上。 

 

 

上一篇提過了基本的格式段落,語氣上也有表達程度的不同,另外還要注意信中的禮儀。經過調整後: 

 

To whom it may concern,(正確版本) 

 

We are contacting you regarding our seller account suspension. We realize the delays in shipping orders has not complied with Amazon’s performance target of less than 4%, nor our target of less than 2%. 

 

We have reviewed our fulfillment procedures and have determined the two areas that need to be addressed:Shipment Creation and Inventory Availability. 

 

We realize we needed additional support for managing fulfillment for our Amazon orders. To achieve our goal of more than 98% on-time shipping we have added additional staff to support the sales person in our retail store who handles Amazon fulfillment. This will allow us to have packages prepared and ready to ship more efficiently. 

 

To address inventory availability issues we have consolidated our Amazon inventory into one location to speed shipment creation. Having all Amazon inventory at one location will eliminate delays in getting product out by the Expected Ship Date. 

 

Thank you for considering this appeal. 

 

以上就是調整完成後的版本,此為參考用請勿照抄 

 

申訴信撰寫重點 

  

1. 先依照『亞馬遜銷售權限被移除 ,教你如何快速拿回帳號』 的架構來書寫出雛形

  

2. 調整語意不清楚及語氣表達和書信禮儀的細節部份

  

EX: 

To whom it may concern, 

 

We are contacting you regarding our seller account suspension. We realize the delays in shipping orders has not complied with Amazon’s performance target of less than 4%, nor our target of less than 2%. (誠實道歉先) 

 

3. 將多餘的冗詞贅字予以刪減,讓申訴信內容更精準,再加重強調語氣

  

We realize we needed additional support for managing fulfillment for our Amazon orders. To achieve our goal of more than 98% on-time shipping we have added additional staff to support the sales person in our retail store who handles Amazon fulfillment. This will allow us to have packages prepared and ready to ship more efficiently. 

 

依照以上三個步驟調整過後的回信,亞馬遜官方收到後就能感受到您的誠意、經營態度和禮儀,而這三個部份正是亞馬遜最注重的地方。所以回信記得要投其所好,才能獲得您想得到的回覆。 

 

(BQool 比酷爾編譯)  

 

 

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